In sixty seconds, Pantene Philippines used an ad to deftly break down the double standards men and women face in the workplace.
While a man is a “boss”, a woman is seen as “bossy”. Men are “persuasive”, while women are “pushy”. If a guy works late, he’s “dedicated”. but a woman is “selfish”. A man who struts down the street is “smooth”, but his female counterpart is “showy”.
The commercial was made by BBDO Guerrero in Manila.